Um, what the hell happened to mixel? An original, fun and highly sticky app for iPad has become something very, very different. It has gone from this: to this: The original mixel was a joy to use, to play with, to remix. The new version, the ‘just add pictures’ version? Rubbish. Khoi explains that there were economic reasons for scuppering the development and maintenance of the iPad version, but it doesn’t sit well with me. He says that the app simply wasn’t social enough to be profitable. What were the hard costs of mixel that couldn’t be overcome? My suspicion is that it had something to do with the server/storage/web front end parts, that these costs weren’t offset by the (advertising?) revenue brought in…